Following in Holly Willoughby’s footsteps, Rochelle Humes is launching wellness products for the first time with her lifestyle brand My Little Coco
Rochelle Humes pioneered wellness products with her lifestyle brand My Little Coco, following in the footsteps of Gwyneth Paltrow and Holly Willoughby.
The Saturday star, 33, shared a mirror selfie of herself with the new product with her 2.2million Instagram followers as she announced the launch of the range.
She also teased that she has a big announcement coming soon and that there will be more new products coming in 2023.
Business: Rochelle Humes pioneered wellness products with her lifestyle brand My Little Coco, following in the footsteps of Gwyneth Paltrow and Holly Willoughby
Rochelle, who showed off her abs in a white crop top in the selfie, said: “Gang… I’m so excited about this one. You know how much wellness is a big part of my life. Well it’s the same story for my babies too…
‘@mylittlecoco is stepping into the wellness category…I have a big announcement for you soon, but this is just a little teaser.’
Speaking of the children’s affirmation cards, she said, “I believe so much in positive affirmations and encouraging mindfulness from an early age… I like to leave little notes in their bag or lunch box, but we don’t always have the time or words THAT…
“I made 52 little cards with custom affirmations and quotes… written by me, my husband and some of my best friends. I really hope you find them useful and that they become part of your daily ritual with your little ones.
Working hard: The Saturday star, 33, teased that she has a big announcement coming soon and that there will be more new products launching in 2023
Rochelle told her 2.2million Instagram followers: “You know how much wellness is a big part of my life. Well it’s the same story for my babies too…
It seems Rochelle is following in the footsteps of Gwyneth, Holly and Kate Moss, who both ventured into the wellness world after successful careers in television.
Gwyneth — who is now a big name in the wellness world — first launched her Goop brand as a weekly email newsletter with “New Age” advice.
Her articles shared words of wisdom on how to “control your mind” and told readers to “eliminate white foods.”
Well-known wellness brands
- Kate Moss – Cosmos
- Holly WilloughbyWylde Moon
- Gwyneth Paltrow- Goop
- Rochelle Humes – My Little Coco
Today, her brand — which previously sparked controversy with boldly named candles and gold sex toys — is valued at $250 million.
Presenter Holly launched her company Wylde Moon in 2021, whose focus on health and well-being has also been compared to Hollywood star Gwyneth.
According to financial forecasters, it was predicted at the time that Holly’s launch could net her up to £12million. Holly recently announced a new wax melt product for her growing lifestyle brand, which also offers a range of candles, jewelry and perfume.
Rochelle recently confirmed her last day for ITV show This Morning and explained that she is embracing an exciting new opportunity.
The TV presenter confirmed her last day hosting the show alongside co-host Vernon Kay and said she “has to leave to film another show for ITV”.
She went on to announce her departure from the show via an Instagram post that showed off one of her recent looks.
She captioned the post, “My last day on @thismorning this week with @vernonkay before heading north to record @ninjawarrioruk.”
The ITV challenge show will return to screens later this year with Rochelle, Ben and Chris as presenters.
Boss Lady: Holly recently announced a new wax melt product for her growing lifestyle brand, which also includes a range of candles, jewelry and perfumes